Websites make businesses money

A website can be an excellent source of revenue for your business. eCommerce sales, referrals and marketing, a website takes a small business to a new level.

Websites are always open, ready to spread your message to the world and help customers learn, trust and contact you. A website can sell your goods and services, and manage inventory, bookings and staffing.

Websites give you more reach

A website opens your business to new customers. The reach of a website is simply unmatched when compared to traditional marketing methods. 

Overheads on eCommerce operations are often lower than brick-and-mortar stores.

Boost your credibility with websites

84% of people believe a website makes a business more credible. This is no surprise when you consider that every year, more and more businesses join the online world. Having a website says many things: You have nothing to hide, you like your business and its ideas, and if the need arises, you are always easy to contact.

Market your business with a website

Establish your brand with a website. Although websites don’t generate traffic, they are great at receiving it.

A website is the desired endpoint of sales funnels, ad campaigns and SEO funnels. If a business is interested in eCommerce, it must have an attractive and functional website.

Websites don’t have to be difficult

It’s easy to get a website for your business up and running. There are several options available to those who want a website. For the dead-easy option, Google can auto-generate a simple website through your Google Business Profile (which you should get if you don’t already). This website will be less likely to appear in search results or convert into sales than the following options.

More robust website builders allow you to customise your website as you need. These are happy mediums for many businesses. If you need more functionality than the average business website or eCommerce store this may not be enough for you depending on the website builder. 

These website builders allow you to select templates and fill in the gaps with your information. They can look professional but often fall short of professionally designed sites.

If you aren’t confident that you can build a website that will fit your needs now and in the future or you value your time more than money, the next option may be for you.

Using a professional web designer is the most foolproof method of making a website. An experienced designer understands security, design and development and values the needs and goals of your business to create the optimal website for your business. A good designer will listen and understand why you want a website and design the website with you so it helps your business meet its goals. The only drawback is price, this is the most expensive option, however, the website will usually reach a larger audience, be more attractive and make back its cost in sales, conversions etc.

Still unsure which is right for you? Contact us. We’ll be happy to help you decide what your best option is.