Lead Generation for Tradesmen
Lead generation is an integral part of every tradesman’s toolkit. When jobs can be worth many thousands of dollars and cash flow makes or breaks a business, every lead counts.
It’s not enough to buy leads or rely on word-of-mouth. All serious tradesmen should be working on building a lead-gen funnel that operates from totally within their business. That is where we come in.

How does lead gen work?
We use SEO (Search Engine Optimisation) to optimise your Google Business Profile and website to increase the number of people viewing your business from within your service area.
Our strategies last
Local SEO is predictable, compounds and builds your brand's reputation. Just what is needed in times where work is scarce.
Your own leads
Your leads are generated on your own platform, they are yours, and yours alone. No need to buy leads and compete with other tradies for over-priced paid leads.
What's involved?
On-page SEO
On-page SEO involves optimising each page of your website and how they interact with each other and the rest of the internet.
Google Business Profile
We audit and enhance your Google Business Profile so you get more views and interactions on Google Search and Maps.
Content Creation
Content is king. Creating blogs, tutorials and articles is a key part of any SEO campaign and helps position your brand as an authority.
Sounds like something you'd be interested in?
If you want consistent and quality leads, or want to learn more, reach out and we’ll see what we can do.
Mornington Peninsula SEO
There’s no doubt the Mornington Peninsula is a competitive place for SEO. Dozens of businesses compete for the lucrative top spots for their industries search results.
‘Wineries near me’, ‘places to eat’ or ‘where to stay Mornington Peninsula’ are among the many search results that help millions of visitors decide where they’ll spend their money.

What is SEO?
In short, Seach Engine Optimisation (SEO) is about making Google value your website. That way, they show it to more people and you get more visitors to your website.
SEO is long term
SEO is predictable, compounds over time and builds your brands credibility. High ranking websites are seen as more authoritative.
SEO is power
The only difference between the paid ads and the top organic search results, is that some of the businesses are paying for ads, and the others SEO.
What's involved?
On-page SEO
On-page SEO involves optimising each page of your website and how they interact with each other and the rest of the internet.
Off-page SEO
Off-page SEO deals with other websites and how they interact with yours. This includes building backlinks to your website from reputable sites.
Content Creation
Content is king. Creating blogs, tutorials and articles is a key part of any SEO campaign and helps position your brand as an authority.
A bit confused? That's totally fine
SEO is hard to get your head around. Send us a message and we’ll be happy to answer your questions.
Banksia Web Design
Melbourne-based SEO agency
We Grow Business
SEO
Drive organic traffic to your website and generate leads with our scalable SEO services.
Web Design
Increase credibility and grow your brand with quality web design that has an impact.
Local Marketing
Grow your business' exposure in your local area with Google Business and Local SEO.
"Banksia helped us out tremendously on our Rockstar Systems site with design, navigation and integrations. We see a great uptake in conversion and working with Flynn has been super easy and collaborative. Cheers!"
— Alicia Blad, Interact Agency
Strategise
We explore the strategies to grow your online presence and strengthen customer interactions.
Design
We create and automate stunning and usable websites to fulfil you and your customer’s needs.
Expand
We grow your business with you to develop brand awareness and increase revenue.
Monthly Marketing Packages
Promote your business locally and generate consistent leads. We optimise Google Business Profiles and websites so more people in your area notice and trust your brand.
Reputation Management
Responding to your customers reviews and questions- Google Business Profile monitoring
- Engaging with your customers in a timely manner
- Managing good and bad reviews and questions
- Protecting your business' image
Google Business Management
Generate leads and improve engagement on Google Maps and Search- All of Reputation Management plus:
- Weekly posts curated to your business
- Monthly audits to respond to algorithm changes
- Photo updates
- Product and service updates
Local Marketing Mastery
Full-service digital marketing for local dominance- All of Google Business Management plus:
- Content creation for your website
- Technical SEO audits and optimisations
- Analytics and reporting
- Strong focus on local users
Get in touch
Send us an email and we’ll get back to you as soon as we can.